The Convenience Chain Fever in 2020 - VMir.Co​

The appearance of VMir.Co is considered to be the solution to the problem of unsafe food still stung in Vietnam modern society.

Food unsafety has long been a problem not only in Vietnam but also in the world. The use of unsafe food containing toxic chemicals or contaminated with bacteria and toxins is the leading cause of cancer (according to Dr. Hoang Dinh Chan, Director of Hung Viet Oncology Hospital) causing 115,000 deaths and about 165,000 new cases each year, and the rate of cancer cases is still increasing. Therefore, finding a source of safe food suppliers is something that many people desire.

Understanding the needs of customers, good grasping the psychology and acumen of young people, VMir.Co was born. This is a start-up specializing in applying smart technology and cutting-edge technology in agriculture to provide safe food of international standards and provide retail services of Japanese standards. From a startup project with 5 founders from Vietnam and the UK, and a team of international experts and technicians from the UK, USA, Australia, Russia, Japan, Germany, ... after 5 years, VMir.Co has grown into a company being worth hundreds of millions of dollars. With the announcement that it is preparing to enter the Vietnamese market, VMir.Co is forecasted to be a "foreign warrior" in the volatile retail market in Vietnam.

Carrying the mission of bringing safe food to everyone, VMir.Co has created an ecosystem with separate brands for different audiences such as: IntelFoods (a chain of safe food stores in cities and towns), Ba Don (a chain of safe food stalls in the countryside), ... with the support of modern technology (traceability, voice recognition, fast delivery, online payment,…) ensures to bring customers peace of mind and absolute confidence in quality.

Founder Patrick Truong at The Ingenuity Lab - where VMir.Co has been a Venture Member with other innovative startups from many countries around the world.

More exceptionally, the founder and CEO of VMir.Co, Patrick Truong, is a Vietnamese businessman who has spent 6 years researching the Vietnamese market with over 10 years of experience in operating and doing business in related industries such as Service, Agriculture, Retail, has extensive knowledge of Farming and Livestock raising, is a Sales, Blockchain and Marketing Specialist, used to be an Advisor for Eutek company in the United Kingdom, is the Founder and CEO of more than 10 projects and companies, including 04 companies and projects in the UK and Japan. He was awarded the Vietnam Typical Entrepreneur Award in 2016 by the Vietnam Union of Science and Business Development and other business and business awards.

Sharing about the purpose of building VMir.Co, Patrick Truong said that the company's advantage is the ability to integrate in all aspects, solve the problem of unsafe food that has been overwhelming, and help modern consumers saves shopping time; Besides, VMir.Co creates a sustainable ecosystem where all involved parties benefit from suppliers, stores and consumers of products.

From 2020, VMir.Co's ambition is to develop the market of 80,000 convenience food stores, increasing its scale nationwide, and increasing its influence in the retail market.

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Business Style Magazine